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6 reasons to blog

time Published by Michaela Carmichael September 8th, 2008 in Internet, Blogs. Tags: , , , , .

Marketing Sherpa highlight this week reasons to blog, as if you need an excuse, here they are:

Improve search results/rankings
Steping stone to thought leadership status
Capture new browsers
Interact with interested stakeholders via comments
New business leads
Informations source for journalists!

To achieve any of these, CONTENT remains KING. It must be genuine, heartfelt, focused and added to regularly to maintain your audience’s attention.

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