Charles Dunstone, Chief Executive of the Carphone Warehouse who offers no-cost broadband to UK consumers, blogs here. You have got to love this guy. What a breath of fresh air, a corporate being open & transparent about their challenges. I was forwarded the link by a Telco Analyst who said:

Refreshingly honest. Even if you are an irritated customer waiting weeks for a modem you cannot help but be sympathetic to what he is saying.

Another fanastic example of how a corporate has embraced blogging to build its brand. Those that don’t embrace the blogosphere are missing out on an opportunity, or worse still have their heads buried in the sand and are waiting to be buried by their traditional command and control style of communication. The PR & Communications world has changed thanks to blogging…