Archive for the 'Corporate Blogs' Category
One Million Acts of Green Achieved
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Published by Michaela Carmichael February 13th, 2009 in Internet, Citizen Journalism, Marketing, Corporate Blogs, Green Internet.
Delighted to report that CBC’s One Million Acts of Green has pushed through the challenge they set themselves fifteen short weeks ago. We wrote about the site launch in November last year. See our original blog post here.
The project continues to gain momentum with an overwhelming write up in newspapers and […]
Comms Bosses confirm that online now integrated in their remit
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Published by Michaela Carmichael November 11th, 2008 in Internet, Blogs, Online Marketing, Online Tools, Marketing, SEO, Corporate Blogs, Social networking, Social Media.
PR Week’s report on their recent survey on what’s keeping the communications directors awake at night in the 31st Oct 2008 issue, reveals that online is very much an integral part of the job. Here are some of the online highlights:
% of budget spent on digital PR or marketing?
over 50%; only 7% of respondents
11 […]
Corporate blog void in FTSE 100
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Published by Michaela Carmichael April 18th, 2007 in Internet, Web 2.0, PR Blogs, Blogs, Online Marketing, Marketing, Corporate Blogs, CSR.
We recently undertook informal research of the FTSE 100 companies and found that none of the listed companies has a blog at the corporate level (or at least not easily found).
Granted their brands may have *consumer-oriented, open communication platform tools of engagement, but we were surprised that, despite the media buzz, there still doesn’t appear […]
Weblog Awards 2007 Winners are…
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Published by Michaela Carmichael March 14th, 2007 in Internet, Web 2.0, PR Blogs, Citizen Journalism, Blogs, Online Marketing, Online Tools, Marketing, Corporate Blogs, Podcasting, blog tools.
Wonder if you spotted the winners of The Weblog Awards™ announced on Monday earlier this week, March 12.
The winners are a wonderful cross section of popular, new, large, small, private and public blogs highlighting the variety and many uses of blogging.
Category nominations were made voluntarily by members of the general public […]
English language blogs peaked? We think not!
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Published by Michaela Carmichael February 28th, 2007 in Internet, Web 2.0, PR Blogs, Blogs, Online Marketing, Marketing, Corporate Blogs, blog tools, Social networking.
Graham Charlton’s blog post on e-consultancy.com advises that another report has been published forecasting that English Blogs have peaked.
Pranam Kolari looked at ‘ the distribution of “I” in blog posts, one from BlogPulse and the other from Technorati’ and proclaims that there is constant growth – ie no change.
All the comments come up […]
Where will blogging go from here?
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Published by Michaela Carmichael February 21st, 2007 in Internet, Web 2.0, PR Blogs, Blogs, Online Marketing, Marketing, Corporate Blogs.
The recent interview by E-consultancy.com with Shiny Media’s CEO Ashley Norris highlighted an essential element of blogging.
‘Sure, you can set up a blog easily enough but actually putting it on the map – and keeping it there – requires a lot of effort.”
My last blog touched on one of the many elements […]
For blogs, links = success
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Published by Michaela Carmichael February 20th, 2007 in Internet, Web 2.0, PR Blogs, Citizen Journalism, Blogs, Online Marketing, Marketing, Corporate Blogs, blog tools.
Must be after the weekend, as I was reading the Sunday papers and came across a rather interesting financial blog success story plastered across the front page of The Sunday Times:
“I blog, therefore I am £70,000 richer”
“Less than six weeks after starting to write about downshifting from London to rural Northumberland, a mother of three […]
Blog ROI and Measurement
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Published by Michaela Carmichael February 14th, 2007 in Internet, Web 2.0, PR Blogs, Citizen Journalism, Online Marketing, Marketing, Corporate Blogs, blog tools.
I’ve been reading the trades again – but this is London and that’s what a commute is made for - selecting to avoid iPod ear pollution, I go for the magazines to pass the time, pressed up or squashed in with random strangers on London’s buses and trains.
Without ROI on marketing spend, the board room […]
Advance of Corporate Blogging
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Published by Michaela Carmichael February 7th, 2007 in Internet, Web 2.0, PR Blogs, Blogs, Online Marketing, Online Tools, Marketing, Corporate Blogs, blog tools, CSR.
It’s here again! I only just wrote that the press are full of the virtues, pitfalls and necessity of joining the open communication channel of corporate blogging.
February’s edition of Management Today dedicated a lot more space to blogging, and here are highlights from Alexander Garrett’s crash course:
1. Think Strategy; why have a […]
Corporate Blogging on the rise
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Published by Michaela Carmichael January 31st, 2007 in Internet, Web 2.0, PR Blogs, Citizen Journalism, Blogs, Marketing, Corporate Blogs, blog tools.
This New Year’s trade press is full of the rise and merits of business blogs and advice on blogging. We present a summary.
According to e-consultancy’s interview with Anil Dash, of Six Apart fame (the company behind popular blog platforms Movable Type, Vox and TypePad), blogging has by no means peaked and we haven’t seen […]
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