PR Week’s report on their recent survey on what’s keeping the communications directors awake at night in the 31st Oct 2008 issue, reveals that online is very much an integral part of the job. Here are some of the online highlights:
% of budget spent on digital PR or marketing?
over 50%; only 7% of respondents
11 […]

Search isn’t restricted to results of possible webpages any more.
Search results are grouped in verticals; images, shopping, localised, blog, video, news, and of course websites. So you need to:
1. Target all verticals simultaneously.
2. Correctly tag images, video, blogs, news.
3. Use automated site maps so updates and new pages are reflected in real […]

Have you too forgotten how to spell the social bookmarking leaders url from time to time? I am sure their site analytics made very interesting reading as everyone tried to guess exactly where the . went or not.
And now the site, owned by Yahoo, have rebranded. They’ve opted for the straightforward, easily spellable […]

Some ex googlers have set up a new search engine www.cuil.com (pronounced ‘cool’). Launched at the end of last month, the reception has been tepid to date, but why not try it out for yourself and see the results.
It does have some ‘cool’ functionality; the previewing of greater summary information and an […]

Interview with Maz Nadjm from Rareface about Social Networking.

If you’re launching a new site, using Google Sitemaps is a must. The reason is simple - it alerts Google about your existence. Including all your pages in the XML file ensures that Googlebot will have an easier time crawling your site.
Just 10 years ago, all major search engines accepted and […]